AllDay Locks Braid Gel delivers extreme hold and a sleek, flake-free finish for braids, locs, twists, and cornrows. Whether you're styling fresh or maintaining your look, this gel keeps frizz at bay and edges in place for long-lasting definition.

Infused with lavender, peppermint, witch hazel, and sage, it soothes dryness and itchiness while giving your hair a touch of shine. Its gentle formula is free of sulfates, phthalates, parabens, and gluten, making it ideal for all hair types.

Key Benefits:

• Long-lasting, extreme hold for braids and protective styles

• Smooths frizz and flyaways

• Doubles as edge control

• Calms itchiness and adds shine

• Flake-free and safe for all hair types

How to Use:
Apply to sectioned hair before braiding or twisting. Style as desired. To refresh, smooth over frizz or edges. For best results, pair with AllDay Locks Braid Foam. Click here to learn how to use it.

Murray’s Beeswax Braiding Wax is your go-to for tighter, longer-lasting braids, locs, and twists. Formulated with a powerful blend of natural ingredients, it delivers superior hold without flaking or build-up. Beeswax tames frizz, while Panthenol (Vitamin B5) locks in moisture. Coconut and Canola oils deeply hydrate and add brilliant shine for sleek, polished styles.

✨ Key Benefits:

• Holds braids, locs & twists tighter and longer

• Smooths frizz and enhances shine

• Moisturizes and seals in hydration

• Non-greasy, no build-up formula

• Ideal for protective styling

How to Use:
Apply a small amount to each section of damp or dry hair before braiding or twisting. Smooth in and style as desired.

Free From:
Parabens | Silicones | SLS/SLES | Mineral Oil | Paraffin | Propylene Glycol | Drying Alcohols

Taliah Waajid Curls Waves Natural Curly Curl Cream is your go-to for defining curls, waves, and coils while locking in moisture and shine. This non-greasy, paraben-free formula conditions hair, tames frizz, and enhances curl definition without buildup. Whether you're rocking spiral sets, braid-outs, or two-strand twists, it delivers a soft, lasting hold that keeps curls bouncy and styles intact.

✔️ Defines curls, waves, and coils with lasting hold
✔️ Moisturizes and conditions without greasy residue
✔️ Fights frizz and prevents sticky buildup
✔️ Ideal for spiral sets, braid-outs, and twists
✔️ Perfect for curly, coily, kinky, and wavy textures

How to Use:
Use on wet or dry hair. Section and apply evenly. Use fingers to smooth through and define curls. Great for spiral sets, two-strand twists, and braid-outs.

SheaMoisture Coconut & Hibiscus Defining Styling Gel delivers long-lasting curl definition, smoothness, and shine—perfect for twist-outs, braid-outs, or wash-and-go styles. This non-sticky, alcohol-free formula controls frizz, redefines curls between wash days, and helps protect against humidity. Made without sulfates or silicones, and crafted with ethically traded, sustainably sourced ingredients.

How to use: 

Apply a small amount to wet hair. Add more if needed—start light. Style as desired. Great for twist-outs, braid-outs, or wash-n-go looks.

Got2b Glued Brow & Edge Gel is your go-to solution for taming unruly brows and styling edges with ease. This compact, on-the-go gel shapes and holds your eyebrows and hairline in place all day long for a flawless look. Designed with a two-sided brush, the wide side smooths and applies the gel effortlessly, while the narrow side styles and fixes for precise definition. Its vegan formula is free from animal-derived ingredients, ensuring a long-lasting hold without compromise. This handbag-friendly essential for quick touch-ups keeps your brows and edges sleek wherever you go. (Not for use on eyelashes.)

How to Use:

• Use the raised side of the brush to apply the product to your brows and hairline.
• Use the flat side to style and set your brows and edges.

Dippity-Do Girls With Curls Light Hold Gelee is expertly crafted to shape, smooth, and define curls while eliminating frizz and calming kinks. Enriched with natural aloe, vitamin E, and wheat protein, it nourishes hair without harsh chemicals—free from sulfates, parabens, alcohol, and silicones.

This lightweight formula provides a long-lasting, natural hold without stiffness or crunch, keeping curls soft, bouncy, and beautifully defined all day. Perfect for all curly hair types, it delivers effortless styling with the hydration and control your curls need.

How to use: 

• Apply generously to freshly washed, damp hair.
• Style as you dry.
• Mist hair with water and reapply generously.
• Style as desired.

Level up your styling game with the ORS Olive Oil Wrap/Set Hair Mousse—a fast-drying, lightweight foam that delivers long-lasting hold, shine, and moisture. Perfect for wraps, roller sets, braids, and molds, this salon-favorite formula is enriched with nourishing olive oil and panthenol to moisturize, smooth, and tame frizz in all hair types—even in humid climates.

✨ Key Benefits:

• Provides long-lasting hold without crunch

• Fast-drying formula cuts down styling time

• Moisturizes and softens with olive oil & Vitamin E

• Great for natural, relaxed, and color-treated hair

• Reduces frizz—ideal for humid weather

How to Use:
Apply enough mousse to coat each hair strand. Comb through for even distribution. Mold, wrap, or set as desired. Dry thoroughly before styling.

Safe For:
All hair types | Color-treated hair | Natural and relaxed textures | Paraben-, sulfate- & cruelty-free hair routines

Aunt Jackie’s Curl Boss Coconut Curling Gel defines and enhances curls, coils, and waves with lightweight moisture and touchable hold. Perfect for wash‑and‑go styles or defined twist‑outs, this gel helps minimize shrinkage while keeping hair soft, shiny, and bouncy.

Formulated with coconut oil, it delivers hydration without flaking, caking, or leaving hair stiff or sticky. It’s ideal for hair textures ranging from 1C to 4C and works beautifully for styling, shaping, or refreshing curls, without buildup. Sulfate-free, paraben-free, and mineral oil-free for healthy, radiant results.

Key Benefits:
✔️ Defines curls and adds lasting shine
✔️ Lightweight, non-crunchy formula
✔️ Reduces shrinkage and frizz
✔️ Great for wash-and-go and twist-out styles
✔️ Sulfate-, paraben-, and mineral oil-free

How to Use:
Apply to damp hair and distribute evenly with fingers. For defined curls, scrunch and diffuse or allow to air dry. For bouncy styles, blow dry on a low setting. Use a comb to shape and smooth for protective styles. Click here to learn how this specially formulated product can transform your hair.

Get a longer, stronger hold with a flake-free finish using Taliah Waajid’s Curly Curl “Gello.” This concentrated, lightweight gel is infused with all-natural ingredients to smooth, hydrate, and define your curls, coils, and waves whether natural or relaxed.

✨ Key Benefits:

• Delivers a stronger, long-lasting hold

• Lightweight, alcohol-free formula won’t dry out your hair

• Flake-free finish—no crunch, no residue

• Enhances definition while taming frizz

• Perfect for straw sets, two-strand twists, coils, and wash & go styles

• Works beautifully on natural and chemically relaxed hair

How to Use:
Apply to clean, damp hair. Section and distribute evenly with fingers or a comb. Style as desired and let air dry or diffuse. Avoid touching hair while drying to lock in definition and prevent frizz.    

Define, hydrate, and shine—all in one step! Aunt Jackie’s Ice Curls is your go-to styling gel for soft, defined curls with lasting moisture and brilliant shine.

🌿 Key Benefits:
✨ Shine & Definition: Adds captivating shine and defines curls without crunch
💧 Moisture Boost: Hydrates with Grapeseed Oil, Almond Oil & Marshmallow Root
🌀 Frizz Control: Helps reduce shrinkage and tame frizz
🛠 Multi-Styling Use: Perfect for Wash-n-Gos, twist-outs, braid-outs, and more
🥥 Lightweight Hold: No heavy buildup, sticky residue, or flaking

👩🏽🦱 Best for:
Hair Types 3A–4C
Natural curls, coils & waves
Protective styles like twists, braids, Bantu knots, and coils

💡 How to Use:
Apply to clean, wet, or damp hair. For Wash-n-Gos, rake through sections and finger-style. For other styles, evenly distribute using a brush or comb, then style as desired. Let hair dry fully before separating and fluffing. Click here to learn how this specially formulated product can transform your hair.

🌱 Clean Formula:
No sulfates, parabens, mineral oil, petrolatum, or drying alcohols.

Take your style to the extreme with Got2b Glued Water-Resistant Spiking Gel, designed for an ultra-strong hold that lasts until your next wash. Whether you're creating spikes, sleek edges, or bold styles, this waterproof and sweatproof formula keeps everything in place, no matter the occasion. Made with 88% naturally derived ingredients, this vegan-friendly gel is perfect for all hair types, giving you long-lasting control without compromise.

How to Use:

• Apply to damp hair.
• Rub a small amount into your palms.
• Distribute evenly throughout your hair.
• Avoid contact with eyes.

Style Tip: For an even stiffer hold, slightly dampen the tips of your spikes and reapply a small amount.

Achieve goddess-like length and strength with Carol's Daughter Goddess Strength True Stretch Defining Hair Cream. This elongating cream is designed to reduce shrinkage and define curls for up to 48 hours while deeply moisturizing and reinforcing strands to support a smoother, longer appearance. Infused with the power of castor oil and ginger, it combats breakage, tames frizz, and enhances stretch, perfect for curly textures seeking soft hold with definition. 

✅ Reduces shrinkage & defines curls
✅ Provides 48-hour curl stretch
✅ Helps reduce breakage & frizz
✅ No silicones, parabens, or mineral oil
✅ Perfect for curly hair needing elongation

How to use:
After shampooing and conditioning, evenly apply to wet hair and style as desired. Leave it in for the best results. Pair with Goddess Strength Shampoo and Conditioner. 

Coco Crème Curl Shaping Cream Gel is a lightweight styling cream infused with sustainably sourced Coconut Oil to shape, define, and nourish curls without sacrificing softness. This coconut oil curl cream glides effortlessly through your strands, locking in moisture and enhancing your natural curl pattern. Free from parabens, silicones, petrolatum, mineral oil, and artificial colors, it’s perfect for achieving smooth, bouncy, and touchable curls that last.

✅ Lightweight styling cream with flexible hold
✅ Enhances curl definition without crunch or flakes
✅ Infused with sustainably sourced Coconut Oil
✅ Free from parabens, silicones, and artificial colors
✅ Great for wavy, curly & coily textures

How to use:
Apply evenly on clean, wet hair. Work through curls and style as desired. Do not rinse out. Click here to learn how this specially formulated product can transform your hair.

Lock in your boldest looks with Got2b Glued Blasting Freeze Spray—the ultimate styling weapon for rock-hard hold that lasts until your next shampoo. Whether you're going for a sexy, tousled look or gravity-defying spikes, this powerful formula freezes your style in place with an ultra-strong, long-lasting hold. Perfect for stuck-up styles and extreme definition, this hairspray ensures your hair stays exactly where you want it—no matter what. Great for lace front wigs! 

How to use: For strong hold, spray evenly on your hair from 30 cm away. For a more defined style, spray selectively on separated strands.

Style Tip: For extreme spikes, start with Got2b Glued Water-Resistant Spiking Gel on wet hair, twist the tips, and spray generously to set. Let it dry, then finish with another spray for extra hold.

Get ultimate hold and control with Got2b Ultra Glued Invincible Styling Gel—designed for extreme, long-lasting styles that stay put for up to 48 hours. Its slow-drying formula gives you time to perfect your look before locking it in place, making it ideal for bold, spunky hairstyles. Made with 96% naturally derived ingredients, this vegan-friendly gel works for all hair types, delivering strong, indestructible hold without compromise.

How to Use:

• Apply to damp hair.
• Squeeze a small amount into your palms, rub hands together, and distribute evenly throughout your hair.

Style Tip: For precise edges, use together with Got2b Glued 4 Brows & Edges.

Don’t let flat strands get you down, lock in body, shine, and style that lasts all day! Aussie Instant Volume Hair Spray delivers a strong hold with a weightless feel, giving your hair the boost it needs without stiffness or heaviness. Its tropical fruit and floral scent leaves your hair smelling fresh, while the certified PETA Cruelty-Free formula makes it a kind choice for your routine. Perfect for wavy and straight hair, it’s your go-to for effortless, lasting volume.

✔ Provides 24-hour volume and strong hold
✔ Lightweight, non-sticky formula that won’t weigh hair down
✔ Adds shine while controlling style all day
✔ Fruity-floral scent for fresh-smelling hair
✔ Certified PETA Cruelty-Free
✔ Ideal for wavy and straight hair types

How to use: Hold the can 8–10 inches away from dry, styled hair. Spray in short bursts to finish your look and enjoy all-day hold and volume.

Looking for fuller, bouncier hair without the weight? This volumizing lotion delivers instant lift, airy definition, and natural movement—without stickiness. Formulated with a plant-based stem cell complex powered by Olive Stem Cell Extract and Linden Buds, it plumps the hair from within the cortex. Infused with Rosemary, Watercress, and Scots Pine Bud, it increases volume by up to 68%* while nourishing strands for silky-soft, touchable curls that last.

✨ Key Benefits:

• Adds instant volume and lift

• Enhances natural movement and curl definition

• Lightweight, non-sticky finish

• Strengthens and plumps from the inside out

• Leaves hair silky, smooth, and soft

How to Use:
Apply to damp hair, focusing on roots or throughout for all-over volume. Style as desired and allow to air dry or diffuse.

Safe For:
All hair types | Especially ideal for fine or limp hair
Color-treated hair | Sulfate-free | Paraben-free | Vegan