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Say hello to soft, defined curls! This deeply nourishing hair mask is specially formulated for wavy and curly hair. Infused with coconut oil and rose oil, it delivers intense hydration, tames frizz, and restores bounce for effortlessly beautiful curls.

✨ Key Benefits:

• Ideal for Wavy & Curly Hair: Adds moisture and enhances natural curl pattern

• Enriched with Coconut & Rose Oil: Strengthens, nourishes, and promotes healthy hair growth

• Defines & Restores: Hydrates dry curls, boosts elasticity, and revives dull strands

• Anti-Frizz & Detangling: Smooths and softens for easier styling and manageability

• Natural & Safe Formula: Free from harsh ingredients—gentle enough for regular use

How to Use:
After shampooing, apply generously to damp hair. Leave on for up to 5 minutes, then rinse thoroughly. Use weekly for best results.

Safe For:
All curl types | Color-treated hair | Free from sulfates and parabens

Repair, renew, and lay your edges in one swipe. Infused with biotin, this edge control stick provides 24-hour extreme hold while nourishing your hairline. Smooth fly-aways and tame baby hairs without flaking, stiffness, or buildup—just sleek, healthy edges all day long.

✨ Key Benefits:

• 24-hour extreme hold

• Infused with biotin to strengthen and repair edges

• Smooths fly-aways and controls frizz

• Non-flaky, non-greasy finish

• Compact stick format for easy, mess-free application

How to Use:
Apply directly along the hairline and smooth with fingers, a brush, or edge tool. Reapply as needed for touch-ups and added hold.

Safe For:
All hair types | Color-treated hair | Cruelty-free | Animal test-free

Salute your curls with The Doux CHIEF ROCKA Xtreme Moisture Mousse—a gel-to-foam styler that brings heavyweight hydration with a featherlight feel. Designed to condition and hold, this moisture-rich mousse defines curls, boosts shine, and keeps hair soft and touchable—no crunch, no flakes, no compromises.

✨ Key Benefits:

• Gel-to-foam formula gives the definition of a gel with the softness of a mousse

• Deep hydration locks in moisture for touchable, long-lasting styles

• Delivers brilliant shine without greasy build-up

• No crunch, no flakes—just soft, defined curls

• Ideal for wash-and-gos, twist-outs, and stretched styles

• Works especially well for curls craving both moisture and hold

🌀 How to Use:
Start with clean, damp hair—skip the oils for best results. Apply generously in small sections from root to tip. Air dry for soft hold, diffuse for volume, or hood dry for max definition. Let hair dry 100% before separating curls for bigger results.

✔️ Safe For:
All curl types | Color-treated hair | Daily use | Wash & go, twist-outs & more

Get curls that pop, shine, and stay juicy all day with The Doux Bee Girl Honey Curl Custard—a lightweight, no-crunch styler packed with moisture-sealing honey, aloe, and silk amino acids. Designed for all curl types, this custard defines, hydrates, and leaves your curls bouncy, soft, and frizz-free—without the flakes or stiffness.

✨ Key Benefits:

• Delivers soft, touchable hold without crunch

• Defines curls and enhances natural texture

• Infuses intense moisture and shine

• Fights frizz and smooths the cuticle

• Promotes growth and elasticity with vitamins B, C, E & keratin

• Works for all curl types—waves, coils, and tight curls

✔️ Safe For:
All curl types | Color-treated hair | Daily styling | Low to high porosity hair

🌀 How to Use:
Start on clean, wet hair. Apply to small sections, raking through with fingers to clump curls. Dry completely using a diffuser or hooded dryer. Once dry, fluff and separate to your desired volume.

Go bananas for unbeatable hold. The Doux Bananas Xtreme Hold Hair Gel brings pro-level performance with a wild side—offering next-level control for curls, coils, slick-backs, spikes, and sculptural styles that do not budge. This is not your average gel. This is extreme hold that means business—without the crunch, flaking, or buildup.

🍌 Key Benefits:

• Delivers professional-strength, long-lasting hold

• Perfect for sleek styles, edgy spikes, curl definition & more

• No flaking, helmet-head, or sticky residue

• Reactivates with water—style stays flexible and refreshable

• Great for all curl types and hair textures

• Leaves hair with a clean finish and natural-looking shine

💦 How to Use:
Wet It – Soak your hair; this gel thrives on water
Apply It – Be generous, root to tip
Define It – Shingle, finger coil, or sculpt into place
Dry It – Diffuse or sit under a hooded dryer until 100% dry
Style It – Fluff, separate, and show out
Reactivate It – Just spritz with water to remix your style

The Doux 808 Base Gel is your go-to for juicy, shiny curls with frizz-free definition that lasts. This medium-hold gel acts as the perfect base layer for Wash & Go’s, Twist-Outs, and TWA’s—locking in moisture, bounce, and control without the crunch. Packed with Honey, Slippery Elm, Marshmallow Root, and Aloe, this formula delivers the nourishment curls crave and the style they deserve.

✨ Key Benefits:

• Medium hold with high-impact definition and bounce

• Locks in moisture and protects against frizz all day

• Perfect for layering with other stylers

• Infused with plant-based ingredients that condition and shine

• Ideal for Wash & Go’s, Twist-Outs, and all curl routines

• Non-sticky, no flakes, no crunch—just juicy, shiny curls

🌀 How to Use:
Apply to clean, wet hair in small sections. Smooth through with fingers, allowing curls to naturally clump. Dry using a diffuser for more bounce, or air dry for a soft hold. Do not apply oils before use. For best results, layer this gel as your base styler.

✔️ Safe For:
All curl types | Color-treated hair | Layered routines | Daily styling

Curls Crème Brule Whipped Curl Cream is a non-holding, ultra-moisturizing styler designed to define, de-frizz, and rehydrate waves, curls, and coils from root to tip. Infused with aloe leaf juice, sunflower seed oil, and shea butter, this rich cream leaves your hair soft, shiny, and full of bounce—never stiff or crunchy. Perfect for creating defined looks with natural movement and lasting moisture.

✨ Key Benefits:

• Defines curls and controls frizz

• Refreshes and rehydrates dry curls

• Non-holding formula for soft, natural styles

• Infused with aloe, shea butter & sunflower oil

• Boosts shine without weighing hair down

How to Use:
Apply to freshly washed, conditioned, and wet hair. Scrunch into hair section by section and allow to air dry. Ideal for twist-outs, wash-and-gos, or daily hydration.

Safe For:
Wavy, curly, and coily hair | Daily styling | Dry or frizzy textures | Natural and color-treated hair

Treat your curls to the ultimate moisture therapy with Blueberry Bliss Reparative Leave-In Conditioner—a rich, nourishing formula that repairs damage, prevents breakage, and softens every strand. Infused with antioxidant-rich blueberry extract, coconut oil, aloe leaf juice, chamomile, and flower botanicals, this leave-in melts into dry or tangled hair, making detangling a breeze while promoting healthy, vibrant curls.

✨ Key Benefits:

• Restores and repairs dry, overworked curls

• Softens, detangles, and hydrates with every use

• Infused with blueberries, aloe, chamomile, and coconut oil

• Silicone-, paraben-, and sulfate-free

• Ideal for prepping styles like twists, braids, and updos

How to Use:
Apply to damp or dry hair. Work through with fingers or a wide-tooth comb to detangle. Use before styling, twisting, or braiding for optimal moisture and manageability.

Safe For:
Wavy, curly, coily, dry, tangled hair | Daily use | Protective styles | Color-treated hair

Miss Jessie’s Coily Custard is the perfect wash-n-go styler for tight curls, TWAs, and kinky-coily textures. This rich, slippery custard coats every strand with deep moisture and shine while defining your natural curl pattern and fighting frizz. Ideal for elongating curls and reducing shrinkage without weighing down your hair, it leaves curls soft, shiny, and ready to shine—day one or refresh.

✨ Key Benefits

• Defines and elongates tight curls and coils

• Fights frizz and shrinkage

• Adds moisture and lasting shine

• Perfect for TWAs and wash-n-gos

• Non-drying, lightweight formula

How to Use:
Apply a generous amount to damp, freshly washed, conditioned, and detangled hair. Distribute evenly and scrunch to activate curls. Air dry or diffuse. To refresh, dampen curls and reapply.

Clean Formula:
No sulfates, parabens, mineral oil, or petroleum. Not tested on animals.

Miss Jessie's Curly Meringue is your curl revival hero—packed with rich emollients to define, elongate, and energize your natural texture. Whether you’re rocking waves, spirals, or coils, this frizz-fighting styling cream delivers soft hold and bold bounce for curls that pop and last all day.

✨ Key Benefits:

• Enhances curl definition with medium hold

• Tames frizz and smooths strands without crunch

• Adds long-lasting bounce and elongation to curls

• Ideal for finger styling, twist-outs, rod sets, and transitioners

• Works on wavy, curly, tight curly, and kinky textures

🌀 How to Use:
Apply a palmful of Curly Meringue to freshly shampooed and conditioned damp hair. Rake through large sections using fingers and allow to air dry.

✔️ Safe For:
Wavy, curly, coily, kinky, and transitioning hair | Natural or relaxed hair | Texturizers and silkens

Miss Jessie’s Feather Soft Curls is your go-to lightweight styling lotion for soft, touchable, and defined curls. This quick-drying formula adds shine, tames frizz, and enhances your natural curl pattern—without the crunch or stiffness. It’s perfect for wash-and-go styles, waves, and curls that need a little hold without feeling heavy. Great for those who love volume, bounce, and soft definition.

✨ Key Benefits

• Soft, featherweight hold

• Enhances curls & waves

• Adds shine without buildup

• No crunch, no frizz

• Perfect for wash & go styles

• Great for transitioners & natural textures

Clean Formula:
No parabens, paraffin, mineral oil, petroleum, or animal testing.

Bring your curls back to life—no wash required. This lightweight refresher spray reactivates and hydrates your curls while taming frizz and adding shine. Use it as a leave-in conditioner, daily curl activator, or midweek pick-me-up. Powered by aloe, bamboo, grapeseed oil, and keratin, it keeps your curls soft, smooth, and popping.

✨ Key Benefits:

• Instantly revives and moisturizes dry curls

• Works as a leave-in and curl activator spray

• Detangles and controls frizz and flyaways

• Infused with aloe, grapeseed oil, bamboo & keratin

• Lightweight formula with no sticky buildup

How to Use:
Spray a small amount onto dry curls, focusing on frizzy or dull areas. Smooth from root to ends. Do not rinse. Use daily or as needed to refresh your style.

Safe For:
All curl types | Color-treated hair | Sulfate-, paraben-, and cruelty-free care

When you want it all but need it easy—this lightweight prep treatment is your curls' personal assistant. It detangles, defrizzes, and protects in one go. Perfect as your first step after washing, it sets the stage for defined, frizz-free curls without weighing hair down.

✨ Key Benefits:

• Detangles instantly

• Smooths frizz and flyaways

• Preps hair for styling products

• Lightweight, non-greasy texture

• Boosts the performance of your stylers

How to Use:

1. Start with clean, towel-dried hair

2. Apply a small amount from mid-length to ends

3. Comb through for smooth, tangle-free strands

4. Layer your favorite stylers on top

5. Style as usual

Safe For:
All curl types | Daily use | Sulfate-, paraben-, and cruelty-free

Get long-lasting, ultra-defined curls with this 5-Day Curl Hold Formula! This curl enhancing glaze locks in style without crunch or flakes—perfect for wash-n-go’s, twist-outs, and defined sets. Infused with moisturizing honey and argan oil, it hydrates, adds shine, and fights frizz while protecting against humidity. Ideal for high-porosity and frizz-prone hair, this pro-formulated styler delivers salon-worthy results at home.

✨ Key Benefits:

• Long-lasting hold (up to 5 days)

• Anti-frizz & humidity protection

• Deep hydration & enhanced shine

• No crunch, no flakes

• Perfect for clean, product-free hair

How to Use:
Apply to clean, wet hair. Rake or shingle through small sections from roots to ends. Diffuse or air-dry. Avoid layering with oils or leave-ins.

Safe For:
All curl types | High-porosity hair | Sulfate-, paraben-, and mineral oil–free

Infused with the hydrating power of Coconut and Avocado oils, this rich styling cream delivers intense moisture and protection for curls and coils. It smooths frizz, boosts manageability, and helps guard against breakage—making it perfect for styling or refreshing your look on second-day hair.

✨ Key Benefits:

• Adds lasting moisture

• Smooths curls & reduces frizz

• Helps prevent breakage

• Enhances definition and texture

• Works on damp or dry hair

Hero Ingredients:
Coconut Oil – Deeply moisturizes and smooths curls
Avocado Oil – Strengthens and protects against breakage

How to Use:
Apply a generous amount to damp or dry hair from root to tip. Use fingers to define curls, coils, or twists. Great as a styling primer or second-day moisturizer.

Murray’s Beeswax Braiding Wax is your go-to for tighter, longer-lasting braids, locs, and twists. Formulated with a powerful blend of natural ingredients, it delivers superior hold without flaking or build-up. Beeswax tames frizz, while Panthenol (Vitamin B5) locks in moisture. Coconut and Canola oils deeply hydrate and add brilliant shine for sleek, polished styles.

✨ Key Benefits:

• Holds braids, locs & twists tighter and longer

• Smooths frizz and enhances shine

• Moisturizes and seals in hydration

• Non-greasy, no build-up formula

• Ideal for protective styling

How to Use:
Apply a small amount to each section of damp or dry hair before braiding or twisting. Smooth in and style as desired.

Free From:
Parabens | Silicones | SLS/SLES | Mineral Oil | Paraffin | Propylene Glycol | Drying Alcohols

Define, hydrate, and stretch your curls with this multi-benefit styling crème, formerly known as Curl Defining Crème. Enriched with shea butter, honey, hydrolyzed silk protein, coconut oil, and olive oil, this curl crème provides lasting moisture, strength, and style control for natural hair. Ideal for twist-outs, coils, and wash-and-go styles, it elongates tightly coiled curls without flakes or buildup.

✨ Key Benefits:

• Deeply nourishes dry, damaged hair

• Enhances definition and style hold

• Elongates tightly coiled curls

• Strengthens and softens with protein and oils

• No flakes or residue

How to Use:
Scoop a generous amount into your palm and apply evenly throughout damp hair. Use for shingling, twist-outs, coils, or other natural styles.

Safe For:
Tightly coiled curls | Dry, damaged hair | Natural styling | No flakes or residue | Same formula, new name

Give ultra-dry curls the moisture surge they crave with Curlsmith Double Cream Deep Quencher. This rich, buttery deep conditioner is specially designed to revive dull, thirsty strands in just minutes. Infused with nourishing Andiroba and Resurrection Flower, it delivers deep hydration, softness, and elasticity to even the driest curls.

✨ Key Benefits:

• Intense hydration for very dry hair

• Softens, smooths, and restores elasticity

• Rich, creamy texture is perfect for thick or coarse curls

• Boosts moisture retention and curl vibrancy

Safe For:
Very dry, dull curls | Thick or coarse hair | Color-treated hair | Sulfate-free | Silicone-free | Vegan | Cruelty-free | CG Method approved

How to Use:
Apply generously to clean, wet hair. Distribute evenly and leave on for 15–30 minutes. Rinse thoroughly. Use weekly for best results. Click here to learn how this specially formulated product can transform your hair.