Curly

As I Am Coconut CoWash is a creamy cleansing conditioner that gently removes build-up while keeping curls soft, smooth, and moisturized. Perfect for regular use on curly, coily, and color-treated hair, it detangles effortlessly and cleanses without stripping away natural oils.

Enriched with nourishing coconut and safe for keratin-treated hair, this gentle formula helps maintain curl definition, smoothness, and silkiness between wash days. It’s vegan and free from sulfates, silicones, and parabens made to refresh your hair without harsh ingredients.

Key Benefits:
✔️ Gently cleanses without stripping natural moisture
✔️ Effortlessly detangles and softens curls
✔️ Safe for color-treated and keratin-treated hair
✔️ Helps maintain smoothness and curl definition
✔️ Sulfate-, silicone-, and paraben-free

How to Use:
Apply to soaking wet hair and distribute evenly.
Detangle thoroughly while the hair is saturated.
Rinse only after detangling, keeping hair aligned.

Click here to learn how to use it

Curlsmith Wash & Scrub Detox Shampoo is a clarifying formula made for dry, itchy, or flaky scalps. Infused with Apple Cider Vinegar and micro-exfoliating particles, it gently removes buildup and impurities without stripping moisture. Leaves your scalp clean and refreshed, and your curls light and shiny.

✔️ Gently exfoliates the scalp
✔️ Removes buildup and impurities
✔️ Helps soothe dry, flaky, or itchy scalps
✔️ Leaves curls shiny and refreshed
✔️ Ideal for all hair types

How to Use:
Wet hair thoroughly. Apply a generous amount directly to the scalp and massage gently to exfoliate and lift buildup. Rinse thoroughly until the water runs clear.

Aunt Jackie’s Curl La La Defining Custard is your go-to for frizz-free, beautifully defined curls, spirals, and coils. Packed with mega-moisture humectants, shea butter, and olive oil, it gives long-lasting hold, bounce, and brilliant shine—without caking, flaking, or crunchiness.

Whether you're creating soft waves or bold, bouncy curls, this versatile styling custard helps shape and define your look while keeping hair hydrated and touchably soft. Perfect for all natural hair types, it leaves your curls well-nourished, frizz-free, and full of personality.

Key Benefits:
✔️ Defines curls and coils with lasting hold
✔️ Adds shine and bounce without stiffness
✔️ Moisturizes with shea butter and olive oil
✔️ Controls frizz and enhances manageability
✔️ No caking, flaking, or crunch, just soft, healthy curls

How to Use:
Apply to damp or dry hair and distribute evenly. Use your fingers to shape curls, coils, or waves. Allow to air dry for a natural finish or use a diffuser for more volume and bounce. Click here to learn how this specially formulated product can transform your hair.

Quench thirsty strands and bring dry, damaged hair back to life. This rich, rinse-out conditioner is infused with Manuka Honey, Mafura Oil, and Fig Extract to provide deep, restorative hydration while instantly detangling and softening hair. Perfect for curls in need of moisture and care.

✨ Why You’ll Love It:

• 🍯 Deep Hydration: Instantly moisturizes and revives dry, brittle strands.

• 🌰 Restorative Formula: Blended with Manuka Honey, Mafura Oil & Fig Extract for nourishment.

• 💧 Softens & Detangles: Smooths and conditions for easier styling.

• 🚫 No Nasties: No sulfates, parabens, phthalates, mineral oil, petroleum or animal testing.

• 🌍 Ethically Made: With Fair Trade Shea Butter and sustainably sourced ingredients.

💡 How to Use:
After shampooing, apply from roots to ends. Leave on for 3 minutes, then rinse thoroughly.

Difeel Rosemary Premium Hair Oil is a revitalizing treatment that supports hair length retention and strengthens hair from root to tip. Infused with rosemary oil, it helps nourish the hair follicles, reduce breakage, and smooth split ends for healthier, longer hair.

This lightweight oil also hydrates the scalp, helping to prevent dryness, flakes, and irritation. Perfect for all hair types, it leaves your hair soft, smooth, and conditioned—without feeling greasy or heavy.

💧 Key Benefits:

• Supports Longer Hair: Helps reduce breakage and retain length

• Nourishes Follicles: Promotes stronger, healthier roots

• Smooths & Seals Ends: Reduces split ends and frizz

• Hydrates the Scalp: Combats dryness and flaking

• For All Hair Types: Lightweight, non-greasy care for any texture

How to Use:
Place a few drops in your palms, rub together, and apply evenly through your hair, starting at the scalp.

Difeel Growth Hemp Hair Oil is a nutrient-rich treatment designed to stimulate natural hair growth and support healthy strands from root to tip. This potent blend combines hemp oil with castor, coconut, olive, rosemary, lavender, and peppermint oils—each chosen for their nourishing, restorative properties.

Packed with essential proteins and fatty acids, this oil helps boost hair strength, reduce breakage, and improve scalp health for fuller, longer hair over time. Ideal as a treatment or styling oil for all hair types.

🌿 Key Benefits:

• Stimulates natural growth: Hemp oil encourages healthier, stronger hair

• Multi-oil blend: Castor, coconut, olive, rosemary, lavender & peppermint

• Strengthens & protects: Rich in proteins and fatty acids

• Soothes scalp: Helps reduce dryness and irritation

• Ideal for all hair types

How to Use:
Apply oil to scalp and hair. Massage gently for several minutes. Leave on for 30 minutes or overnight. Rinse with shampoo. Use regularly for best results.

Revive limp, lifeless curls with this lightweight volumizing conditioner, infused with a plant-based stem cell complex designed to nourish and plump hair from the inside out. Powered by Olive Stem Cell Extract and Linden Buds, it targets the hair cortex to deliver fuller, thicker, and more bouncy curls. Enjoy up to 72 hours of volume, enhanced manageability, and soft, detangled strands without added weight.

✨ Key Benefits:

• Plumps hair from the inside out

• Boosts fullness, bounce & volume 

• Softens and detangles without weighing curls down

• Improves manageability and curl vitality

Safe For:
All curl types | Especially fine to medium hair
Color-treated hair | Sulfate-free | Paraben-free | Vegan

How to Use:
Apply to clean, wet hair. Distribute evenly from mid-lengths to ends. Leave on for 1–2 minutes, then rinse thoroughly.

Skala Abacate is your go-to 3-in-1 multitasker that works as a treatment cream, leave-in conditioner, and heat protector (up to 230°C/446°F). Infused with avocado and castor oil, this powerful blend delivers deep hydration, frizz control, and promotes healthy hair growth. Whether you’re styling, repairing, or protecting, this product wraps your strands in natural nourishment, without weighing them down.

Benefits

• 3-in-1: Use as a deep treatment, leave-in, or heat protector

• Hydrates, strengthens, and smooths all hair types

• Boosts shine, reduces frizz, and encourages growth

• Heat protection up to 230°C / 446°F

• Lightweight, non-greasy formula

• Free from petrolatum, silicones, and mineral oil

How to Use
Treatment Cream: After shampooing, apply to clean hair (avoiding roots), massage through strands, and leave for 3 minutes. For intense hydration, use a heat cap for 15 minutes before rinsing.

Leave-In: Apply a small amount to damp or dry hair. Do not rinse. Style as usual.

Heat Protector: Apply to damp hair before using heat tools. It forms a protective barrier around the hair fiber for safe heat styling.

Specifically crafted for those embracing their natural texture, Skala The Divine Curl Line supports you through the hair transition process with care and confidence. This ultra-hydrating formula works wonders on dual-textured hair by moisturizing dry strands, eliminating frizz, reviving dull hair, and defining curls—without weighing them down or leaving residue. It’s your go-to solution for balanced volume, smooth curl definition, and manageable hair at every stage.

Benefits:

• Ideal for transitioning hair with mixed textures

• Defines curls without residue or buildup

• Reduces frizz and adds moisture

• Restores shine to dull, dry strands

• Enhances volume while maintaining softness

How to Use:
Apply the conditioner to clean, wet hair after shampooing. Distribute evenly, focusing on the lengths and ends. Leave in for a few minutes, then rinse thoroughly. For enhanced results, use alongside the full Skala The Divine Curl range.

Give your curls a boost of moisture, softness, and shine with our lightweight Black Vanilla Leave-In Conditioner. Infused with Soy Protein and Vitamin B5, this formula restores hydration to dry, brittle strands without weighing your curls down. Perfect for daily moisture, easy detangling, and refreshing your style between wash days.

What It Does:
• Hydrates and softens dry hair
• Adds natural shine and manageability
• Helps make detangling easier
• Can be used on wet or dry hair
• Lightweight — no greasy feel and no buildup

Curl Benefits:
✓ Softens and hydrates
✓ Reduces dryness and brittleness
✓ Helps curls clump and define
✓ Enhances shine and manageability

Mixed Chicks Curl Defining & Frizz Eliminating Leave-In Conditioner is the ultimate solution for dry, unmanageable curls. This lightweight, non-sticky formula hydrates and conditions while enhancing bounce, softness, and definition. Infused with jojoba oil to add shine and protect color, and evening primrose oil to nourish and strengthen, it locks in moisture and tames frizz for flawless styling. Whether your hair has been exposed to heat, chemicals, or sun damage, this leave-in keeps your curls vibrant, defined, and protected. Perfect for all curl types!

✔ Hydrates & conditions curls without stickiness
✔ Eliminates frizz & controls flyaways
✔ Boosts bounce, softness & shine
✔ Infused with jojoba & evening primrose oils
✔ Safe for color-treated hair & all curl patterns

How to use:
Work evenly through wet hair, focusing on mid-lengths to ends. Leave in and let air dry naturally or diffuse for added volume. For a quick refresh, reapply a small amount to slightly damp hair between washes to maintain definition and frizz-free curls.

Taliah Waajid Curls Waves Natural Curly Curl Cream is your go-to for defining curls, waves, and coils while locking in moisture and shine. This non-greasy, paraben-free formula conditions hair, tames frizz, and enhances curl definition without buildup. Whether you're rocking spiral sets, braid-outs, or two-strand twists, it delivers a soft, lasting hold that keeps curls bouncy and styles intact.

✔️ Defines curls, waves, and coils with lasting hold
✔️ Moisturizes and conditions without greasy residue
✔️ Fights frizz and prevents sticky buildup
✔️ Ideal for spiral sets, braid-outs, and twists
✔️ Perfect for curly, coily, kinky, and wavy textures

How to Use:
Use on wet or dry hair. Section and apply evenly. Use fingers to smooth through and define curls. Great for spiral sets, two-strand twists, and braid-outs.

Sunny Isle Jamaican Black Castor Oil is a 100% pure, traditionally processed oil rich in ricinoleic acid and essential nutrients. Its high ash content nourishes the scalp, strengthens hair follicles, and creates the ideal environment for healthy growth. 

Beyond hair care, it enhances eyebrows and eyelashes by conditioning follicles and encouraging fuller, defined growth. It also doubles as a skin moisturizer, leaving your complexion soft, radiant, and youthful. Free from harmful chemicals or additives, this versatile oil is a natural beauty essential for strong hair and glowing skin.

✔ Stimulates scalp circulation to encourage healthy hair growth
✔ Strengthens follicles and reduces breakage for longer, thicker strands
✔ Conditions and supports the growth of fuller eyelashes and eyebrows
✔ Restores moisture to dry, damaged hair and soothes scalp irritation

How to use:

Apply a small amount to the scalp, beard area and ends of hair, massaging gently. For eyelashes and brows, dip a clean spoolie or cotton swab in oil and apply sparingly before bedtime. For skin, massage a few drops into dry areas to restore softness and hydration.

The SoCozy Kids Swim Leave-In is a must-have for protecting and restoring your child's hair after a day in the pool or ocean. This ultra-hydrating leave-in conditioner is specially formulated to repair and protect dry, chlorine- and salt-damaged hair. It removes green tones and infuses moisture, leaving hair soft and nourished. Designed for children's delicate, developing hair, it offers UVA/UVB and chlorine protection while also detangling and conditioning. Free from parabens, sulfates, phthalates, formaldehyde, synthetic colors, propylene glycol, gluten, wheat, and nuts, this cruelty-free formula is safe and gentle on your child’s skin.

How to Use: Spray generously onto hair and leave in for conditioning treatment.

SheaMoisture Coconut & Hibiscus Defining Styling Gel delivers long-lasting curl definition, smoothness, and shine—perfect for twist-outs, braid-outs, or wash-and-go styles. This non-sticky, alcohol-free formula controls frizz, redefines curls between wash days, and helps protect against humidity. Made without sulfates or silicones, and crafted with ethically traded, sustainably sourced ingredients.

How to use: 

Apply a small amount to wet hair. Add more if needed—start light. Style as desired. Great for twist-outs, braid-outs, or wash-n-go looks.

SheaMoisture’s Coconut & Hibiscus Kids Curling Butter Cream keeps curly hair soft, shiny, and defined. This gentle styling cream helps detangle, control frizz, and add lasting moisture, leaving your child’s curls bouncy and manageable. Made with Fair Trade Shea Butter and free from silicones, sulfates, parabens, phthalates, mineral oil, and petrolatum, it's a safe and nourishing choice for healthy curls.

How to use:

Apply a small amount of the cream to hair. Gently work it through from roots to ends using your fingers, then style as desired.

Manetain Moisturizing Shampoo cleanses while deeply hydrating, strengthening, and repairing curls with protein-rich and moisture-locking ingredients. Designed to help curls retain water, it reduces frizz, enhances manageability, and improves curl formation for soft, shiny hair you can’t stop touching. Free from sulfates, parabens, and silicones, this vegan formula delivers the perfect balance of strength and moisture for healthy, bouncy curls.

How to Use:

1. Cleanse: Lather a coin-sized amount with water and massage into your scalp and hair.

2. Rinse: Rinse thoroughly to remove all shampoo.

3. Condition: Apply Manetain Multipurpose Conditioner, let sit, then rinse well.

Dippity-Do Girls With Curls Light Hold Gelee is expertly crafted to shape, smooth, and define curls while eliminating frizz and calming kinks. Enriched with natural aloe, vitamin E, and wheat protein, it nourishes hair without harsh chemicals—free from sulfates, parabens, alcohol, and silicones.

This lightweight formula provides a long-lasting, natural hold without stiffness or crunch, keeping curls soft, bouncy, and beautifully defined all day. Perfect for all curly hair types, it delivers effortless styling with the hydration and control your curls need.

How to use: 

• Apply generously to freshly washed, damp hair.
• Style as you dry.
• Mist hair with water and reapply generously.
• Style as desired.