Styling Products

Get long-lasting, ultra-defined curls with this 5-Day Curl Hold Formula! This curl enhancing glaze locks in style without crunch or flakes—perfect for wash-n-go’s, twist-outs, and defined sets. Infused with moisturizing honey and argan oil, it hydrates, adds shine, and fights frizz while protecting against humidity. Ideal for high-porosity and frizz-prone hair, this pro-formulated styler delivers salon-worthy results at home.

✨ Key Benefits:

• Long-lasting hold (up to 5 days)

• Anti-frizz & humidity protection

• Deep hydration & enhanced shine

• No crunch, no flakes

• Perfect for clean, product-free hair

How to Use:
Apply to clean, wet hair. Rake or shingle through small sections from roots to ends. Diffuse or air-dry. Avoid layering with oils or leave-ins.

Safe For:
All curl types | High-porosity hair | Sulfate-, paraben-, and mineral oil–free

Infused with the hydrating power of Coconut and Avocado oils, this rich styling cream delivers intense moisture and protection for curls and coils. It smooths frizz, boosts manageability, and helps guard against breakage—making it perfect for styling or refreshing your look on second-day hair.

✨ Key Benefits:

• Adds lasting moisture

• Smooths curls & reduces frizz

• Helps prevent breakage

• Enhances definition and texture

• Works on damp or dry hair

Hero Ingredients:
Coconut Oil – Deeply moisturizes and smooths curls
Avocado Oil – Strengthens and protects against breakage

How to Use:
Apply a generous amount to damp or dry hair from root to tip. Use fingers to define curls, coils, or twists. Great as a styling primer or second-day moisturizer.

Murray’s Beeswax Braiding Wax is your go-to for tighter, longer-lasting braids, locs, and twists. Formulated with a powerful blend of natural ingredients, it delivers superior hold without flaking or build-up. Beeswax tames frizz, while Panthenol (Vitamin B5) locks in moisture. Coconut and Canola oils deeply hydrate and add brilliant shine for sleek, polished styles.

✨ Key Benefits:

• Holds braids, locs & twists tighter and longer

• Smooths frizz and enhances shine

• Moisturizes and seals in hydration

• Non-greasy, no build-up formula

• Ideal for protective styling

How to Use:
Apply a small amount to each section of damp or dry hair before braiding or twisting. Smooth in and style as desired.

Free From:
Parabens | Silicones | SLS/SLES | Mineral Oil | Paraffin | Propylene Glycol | Drying Alcohols

Achieve instant lift and long-lasting fullness with this ultra-lightweight Root Boost Spray. Free from drying alcohols, this non-sticky, non-greasy mist delivers up to 203% more volume* and visible root lift that lasts up to 72 hours. Formulated with a powerful plant-based stem cell complex featuring Olive Stem Cell Extract and Linden Buds, it plumps hair from within while nourishing the hair cortex. Ivy Leaf, Calendula Flower, and Scots Pine Buds support scalp health and shine for curls that look and feel fuller, thicker, and more vibrant.

✨ Key Benefits:

• Instant volume and lift at the roots

• Lightweight, non-sticky, and non-greasy

• Nourishes and plumps the hair from within

• Adds fullness and bounce for up to 72 hours

Safe For:
All curl types | Fine to coarse textures | Color-treated hair | Alcohol-free | Sulfate-free | Vegan | Cruelty-free | CGM-friendly

How to Use:
Shake well and spray directly at the roots on damp or dry hair. Blow-dry or diffuse to activate volume. Style as desired. Click here to learn how this specially formulated product can transform your hair.

Achieve soft, frizz-free waves with Effortless Waves, a lightweight styling spray designed to define and shape your natural texture. Infused with moisturizing aloe vera, this spray enhances wave patterns without crunch or stiffness, leaving your hair touchably soft and full of body. Perfect for air drying or diffusing, it's the effortless way to style wavy or curly hair.

✨ Key Benefits:

• Enhances natural waves and curl patterns

• Adds lightweight body and soft definition

• Reduces frizz and improves manageability

• Moisturizes with aloe vera

• Perfect for air drying or diffusing

Safe For:
All wave and curl types | Sulfate-free | Silicone-free | Vegan | Curly Girl Method approved

How to Use:
Apply to wet hair after your leave-in. Spray from mid-lengths to ends, rake through sections, scrunch upwards, and let air dry or diffuse. Click here to learn how this specially formulated product can transform your hair.

Revive your curls with the Moisture Memory Reactivator, a lightweight, silky spray that rehydrates and reactivates your style between wash days. This 2nd-day curl essential instantly blends into the hair, helping curls bounce back with renewed definition, softness, and shine. It also works beautifully as a primer or a super-lightweight leave-in for finer hair types, offering hydration without build-up.

✨ Key Benefits:

• Refreshes curls and restores bounce

• Lightweight moisture without heaviness

• Perfect primer under stylers

• Ideal leave-in for fine hair

Safe For:
All curl types | Straight textures | Fine hair | High or low porosity
Sulfate-free | Paraben-free | Vegan

How to Use:
Spray evenly on dry or damp hair to refresh curls. Layer under your favorite styler or use alone on fine hair. Style as desired. Click here to learn how this specially formulated product can transform your hair.

Curlsmith Curl Defining Soufflé is a unique styling gel and moisturizer in one, designed to deliver both hydration and hold, perfect for curl-boosting. Its semi-solid jelly texture gives your curls long-lasting definition, volume, and bounce. As it dries, it forms a light cast to lock in moisture and shape, which can be easily scrunched out for soft, touchable curls with zero crunch. Perfect for all curl types looking for definition without stiffness.

✨ Key Benefits:

• Moisturizes and defines in one step

• Medium hold with soft, bouncy finish

• Lightweight, non-crunchy texture

• Curly Girl Method approved

• Vegan, cruelty-free, and free of sulphates, silicones, mineral oils, and phthalates

Safe For:
All curl types | Dry, frizzy, or dehydrated hair | Color-treated hair
Sulfate-free | Silicone-free | Vegan | Cruelty-free

How to Use:
Apply to soaking wet hair in small sections. Use the praying hands method to smooth through, then scrunch. Air dry or diffuse. Once fully dry, scrunch again to break the cast and reveal soft, defined curls.

Give your curls the magic touch with Argan Magic Defining Curl Cream—a lightweight, hydrating formula designed to enhance your natural texture while delivering intense nourishment. Infused with Argan Oil, Biotin, and powerful antioxidants, this curl cream defines each ringlet, reduces frizz, and boosts shine for soft, bouncy, and tangle-free curls that feel as good as they look.

✨ Key Benefits:

• Defines curls without weighing them down

• Detangles and softens medium to coarse textures

• Reduces frizz and enhances shine

• Enriched with nourishing Argan Oil and Biotin

• Improves elasticity and curl retention

How to Use:
Apply a small amount to damp hair, distributing evenly from roots to ends. Style as desired. Perfect for wash-and-gos, twist-outs, or daily curl refreshing. Click here to learn how to use it.

Safe For:
Wavy and curly hair | Color-treated or dry hair | Paraben-free & cruelty-free care

Curls Crème Brule Whipped Curl Cream is a non-holding, ultra-moisturizing styler designed to define, de-frizz, and rehydrate waves, curls, and coils from root to tip. Infused with aloe leaf juice, sunflower seed oil, and shea butter, this rich cream leaves your hair soft, shiny, and full of bounce—never stiff or crunchy. Perfect for creating defined looks with natural movement and lasting moisture.

✨ Key Benefits:

• Defines curls and controls frizz

• Refreshes and rehydrates dry curls

• Non-holding formula for soft, natural styles

• Infused with aloe, shea butter & sunflower oil

• Boosts shine without weighing hair down

How to Use:
Apply to freshly washed, conditioned, and wet hair. Scrunch into hair section by section and allow to air dry. Ideal for twist-outs, wash-and-gos, or daily hydration.

Safe For:
Wavy, curly, and coily hair | Daily styling | Dry or frizzy textures | Natural and color-treated hair

The Curls Blueberry Bliss Curl Sculpting Mousse delivers lightweight definition and soft hold for twist-outs, braid-outs, and voluminous wash-and-gos. Formulated with nourishing blueberry seed oil, green tea extract, and centella asiatica, this curl-loving mousse defines and sculpts without sacrificing bounce or vibrancy.

✨ Key Benefits:

• Lightweight, touchable hold with zero crunch

• Defines curls while maintaining volume

• Ideal for twist-outs, braid-outs, and wash-and-gos

• Infused with antioxidant-rich blueberry seed oil

• Nourishes and strengthens with every use

How to Use:
Apply evenly to damp hair before twisting, braiding, or styling a wash-and-go. Let air dry or diffuse for best results. Perfect as a prep styler or final step for sculpted curls.

Safe For:
All curl types | Daily styling | Twist-outs & braid-outs | Wash-and-go styles

Miss Jessie’s Coily Custard is the perfect wash-n-go styler for tight curls, TWAs, and kinky-coily textures. This rich, slippery custard coats every strand with deep moisture and shine while defining your natural curl pattern and fighting frizz. Ideal for elongating curls and reducing shrinkage without weighing down your hair, it leaves curls soft, shiny, and ready to shine—day one or refresh.

✨ Key Benefits

• Defines and elongates tight curls and coils

• Fights frizz and shrinkage

• Adds moisture and lasting shine

• Perfect for TWAs and wash-n-gos

• Non-drying, lightweight formula

How to Use:
Apply a generous amount to damp, freshly washed, conditioned, and detangled hair. Distribute evenly and scrunch to activate curls. Air dry or diffuse. To refresh, dampen curls and reapply.

Clean Formula:
No sulfates, parabens, mineral oil, or petroleum. Not tested on animals.

Miss Jessie’s Feather Soft Curls is your go-to lightweight styling lotion for soft, touchable, and defined curls. This quick-drying formula adds shine, tames frizz, and enhances your natural curl pattern—without the crunch or stiffness. It’s perfect for wash-and-go styles, waves, and curls that need a little hold without feeling heavy. Great for those who love volume, bounce, and soft definition.

✨ Key Benefits

• Soft, featherweight hold

• Enhances curls & waves

• Adds shine without buildup

• No crunch, no frizz

• Perfect for wash & go styles

• Great for transitioners & natural textures

Clean Formula:
No parabens, paraffin, mineral oil, petroleum, or animal testing.

Miss Jessie's Curly Meringue is your curl revival hero—packed with rich emollients to define, elongate, and energize your natural texture. Whether you’re rocking waves, spirals, or coils, this frizz-fighting styling cream delivers soft hold and bold bounce for curls that pop and last all day.

✨ Key Benefits:

• Enhances curl definition with medium hold

• Tames frizz and smooths strands without crunch

• Adds long-lasting bounce and elongation to curls

• Ideal for finger styling, twist-outs, rod sets, and transitioners

• Works on wavy, curly, tight curly, and kinky textures

🌀 How to Use:
Apply a palmful of Curly Meringue to freshly shampooed and conditioned damp hair. Rake through large sections using fingers and allow to air dry.

✔️ Safe For:
Wavy, curly, coily, kinky, and transitioning hair | Natural or relaxed hair | Texturizers and silkens

Uncle Funky’s Daughter Thirsty Curls is your go-to curl enhancer for soft, juicy, and defined curls that crave moisture. Whether your texture is coily, curly, or wavy, this lightweight formula wakes up thirsty strands with a quick shot of hydration and shine—no buildup, no crunch.

✨ Key Benefits:

• Instantly hydrates dry curls and refreshes second- or third-day hair

• Defines curls with a light hold that keeps them bouncy and frizz-free

• Aloe vera, marshmallow, and jojoba oil work together to soften, smooth, and seal in moisture

• Alcohol-free, paraben-free, and BPA-free for healthy, nourished curls

• Revives dull curls without weighing them down

💦 How to Use:
Spray directly onto dry or damp curls as needed. Scrunch to refresh and reshape. Use it as a daily curl hydrator or to bring your style back to life between washes.

✔️ Safe For:
Coily, curly, and wavy hair | Daily use | Moisture retention | Lightweight styling

Uncle Funky’s Daughter Curly Magic Curl Stimulator is your holy grail for curl definition and elongation. Infused with aloe vera, marshmallow, and jojoba oil, this curl stimulator locks in moisture, enhances shine, and delivers long-lasting hold—all without the crunch. Whether you’ve got coils, curls, or waves, this gel helps your natural texture pop with definition and softness.

✨ Key Benefits:

• Defines and elongates curls with a firm yet flexible hold

• Retains moisture with aloe vera and jojoba oil

• Marshmallow root helps soften and condition hair

• Encourages natural curl pattern with no flaking

• Lightweight and non-sticky for touchable curls

• Great for Wash & Go styles and curl refreshes

🌀 How to Use:
Apply generously to soaking wet hair. Finger comb through small sections from root to tip to activate and define curls. Air dry or diffuse for best results. Avoid touching hair while drying for max definition.

✔️ Safe For:
Wavy, curly, coily hair | Wash & Go styling | Daily curl definition | Moisture retention

The Doux 808 Base Gel is your go-to for juicy, shiny curls with frizz-free definition that lasts. This medium-hold gel acts as the perfect base layer for Wash & Go’s, Twist-Outs, and TWA’s—locking in moisture, bounce, and control without the crunch. Packed with Honey, Slippery Elm, Marshmallow Root, and Aloe, this formula delivers the nourishment curls crave and the style they deserve.

✨ Key Benefits:

• Medium hold with high-impact definition and bounce

• Locks in moisture and protects against frizz all day

• Perfect for layering with other stylers

• Infused with plant-based ingredients that condition and shine

• Ideal for Wash & Go’s, Twist-Outs, and all curl routines

• Non-sticky, no flakes, no crunch—just juicy, shiny curls

🌀 How to Use:
Apply to clean, wet hair in small sections. Smooth through with fingers, allowing curls to naturally clump. Dry using a diffuser for more bounce, or air dry for a soft hold. Do not apply oils before use. For best results, layer this gel as your base styler.

✔️ Safe For:
All curl types | Color-treated hair | Layered routines | Daily styling

Salute your curls with The Doux CHIEF ROCKA Xtreme Moisture Mousse—a gel-to-foam styler that brings heavyweight hydration with a featherlight feel. Designed to condition and hold, this moisture-rich mousse defines curls, boosts shine, and keeps hair soft and touchable—no crunch, no flakes, no compromises.

✨ Key Benefits:

• Gel-to-foam formula gives the definition of a gel with the softness of a mousse

• Deep hydration locks in moisture for touchable, long-lasting styles

• Delivers brilliant shine without greasy build-up

• No crunch, no flakes—just soft, defined curls

• Ideal for wash-and-gos, twist-outs, and stretched styles

• Works especially well for curls craving both moisture and hold

🌀 How to Use:
Start with clean, damp hair—skip the oils for best results. Apply generously in small sections from root to tip. Air dry for soft hold, diffuse for volume, or hood dry for max definition. Let hair dry 100% before separating curls for bigger results.

✔️ Safe For:
All curl types | Color-treated hair | Daily use | Wash & go, twist-outs & more

Get curls that pop, shine, and stay juicy all day with The Doux Bee Girl Honey Curl Custard—a lightweight, no-crunch styler packed with moisture-sealing honey, aloe, and silk amino acids. Designed for all curl types, this custard defines, hydrates, and leaves your curls bouncy, soft, and frizz-free—without the flakes or stiffness.

✨ Key Benefits:

• Delivers soft, touchable hold without crunch

• Defines curls and enhances natural texture

• Infuses intense moisture and shine

• Fights frizz and smooths the cuticle

• Promotes growth and elasticity with vitamins B, C, E & keratin

• Works for all curl types—waves, coils, and tight curls

✔️ Safe For:
All curl types | Color-treated hair | Daily styling | Low to high porosity hair

🌀 How to Use:
Start on clean, wet hair. Apply to small sections, raking through with fingers to clump curls. Dry completely using a diffuser or hooded dryer. Once dry, fluff and separate to your desired volume.